Social CRM made simple with SugarCRM and Inside View

It’s getting harder to find and keep customers. And, it’s being found that account managers and sales people are suffering from information overload. More and more information is now available, leading to consumers consuming more information and having unprecedented access to the CRM products available on the market. With this, members of your team simply do not have time to sort through the myriad of information available in the market to make smart, pertinent business decisions.

Relationships are changing, and it’s harder to build customer relationships as most interaction now takes place electronically or via the phone, rather than face to face as it was in the past, and business is adapting to these changes. When it comes to leads, InsideView can quickly and easily help you find and qualify leads, engage and convert opportunities and renew and upsell customers. This is done by providing you real-time, comprehensive and relevant information about companies, individuals and events and aggregating news, blogs, company information, and social media. All this information is kept in one area that can be accessed to members of your team when needed.

When InsideView is supplemented into your Sugar product, it can help you generate competitive info, generate and enrich leads, gather information on prospects, negotiate contracts, build meaningful relationships and so much more.

InsideView helps you not just retain contacts, but intelligence about your customers and companies. You not only have their contact information, you are also armed with Twitter feeds, Linked in information and other important information that helps you build rich relationships and get to know your customers better. You can also set up notifications that will alert you about pertinent information related to your customers that can be used to target them, so your service can be offered to them at the right time. To learn more about InsideView and SugarCRM, visit http://www.sugarcrm.com/crm/insideview.

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